Why Taylor Swift is a ‘special billionaire’ ??????

Taylor Swift has entered the list of world billionaires with a fortune of 1.1 billion USD. Forbes emphasized that she earns a huge amount of money just from music and tours.

According to Forbes magazine, Taylor Swift entered the list of world billionaires after The Eras Tour, which included 152 shows on 5 continents, ended and generated more than 1 billion USD in revenue. The 35-year-old superstar, who made a splash at this year’s Grammy Awards winning Album of the Year, has amassed a fortune worth $1.1 billion.

According to Forbes, the above figure is estimated based on music value, income from world tours and real estate investment portfolio.

Forbes emphasized that Taylor Swift is the first artist to earn a huge amount of money just from songs and performances.

“Different billionaire”
“Taylor Swift is already a billionaire, but she is also a special and different billionaire” is the title of the article on Vanity Fair.

Swift is not the only billionaire artist on Forbes’ list. Her colleague Rihanna is reported to have a net worth of $1.4 billion. But besides music, Rihanna earns a large amount of money from the cosmetics brand business. Meanwhile, with a net worth of 1.7 billion USD from her clothing and beauty brand, TV star Kim Kardashian is also on the list of 14 billionaire stars.

Returning to Taylor Swift, she received attention from around the world throughout 2023 and ended the year successfully by being named Person of the Year by Time Magazine and identifying Swift as “a It’s rare to be both a writer and a hero in your own story.” Then in February, at the 2024 Grammy Awards, Swift broke a record by winning her fourth Album of the Year award for Midnights. She surpassed legends Frank Sinatra, Stevie Wonder and Paul Simon with the above record.

With a huge and rich list of self-composed songs, Taylor Swift successfully organized The Eras Tour, contributing to boosting the economy of many localities where she visited and satisfying expectations. of millions of viewers.

According to Vulture and many other media, Swift’s The Eras Tour is estimated to earn more than $1 billion in revenue. That means, the tour alone was enough to get Taylor Swift to a milestone on Forbes’ list.

The Eras Tour is estimated to bring in $1 billion in revenue

According to Billboard’s specific calculations, The Eras Tour generates about $900 million in ticket sales by 2023. That number is based on Billboard’s estimate when Swift sold 3.3 million tickets for 53 concerts in the first leg. in the US for about 250 USD per ticket. With 13 more shows in Latin America, she is likely to earn an additional $60 million to $75 million based on 750,000 tickets sold. Not to mention, Swift can earn $132 million from concert sales, according to Billboard estimates.

After the first leg in the US, The Eras Tour continues to be held on all continents and is expected to end in November 2024. Singapore is Taylor Swift’s only destination in Southeast Asia on this tour. The female singer performed 6 nights March 2-4 and March 6-9. To get exclusive rights to Taylor Swift’s tour, Singapore is said to have spent 2-3 million USD.

According to Billboard, the total amount of money Taylor earns in 2023 is about 1.82 billion USD thanks to music revenue, royalties, concert tickets, merchandise sales at concerts and movie ticket sales. music data Taylor Swift: The Eras Tour. Billboard calculated music royalties based on data from Luminate, concert ticket sales used publicly available information, and merchandise sales were estimated based on Billboard’s own reporting.

Nypost said that the music documentary Taylor Swift: The Eras Tour alone helped the female singer earn an additional 261 million USD worldwide. In addition, Disney paid $75 million to buy the rights to stream the movie on the Disney+ service.

Huge numbers

In addition to revenue from concerts, Taylor Swift became a billionaire after less than two decades of singing thanks to royalties, real estate business, advertising… Specifically, the release of albums helped her bring in 400 million USD, online music streaming 160 million USD, music copyright 80 million USD, real estate 150 million USD…

After signing a contract with Universal Music Group in 2018, Taylor Swift plans to record new versions of the albums she released at Big machine Records. The reason Taylor had to re-record was that in 2019, Braun’s media company, Ithaca Holdings, acquired Big Machine Label Group for $300 million. From then on, Braun became the holder of the rights to use the albums. Taylor Swift has been trying to buy them back for years, but Braun offered the singer unfavorable terms.

Taylor Swift earns a huge amount of money from music

Since then, the singer born in 1989 has released new versions of Fearless, Speak Now, Red and 1989. It is reported that Taylor released a new version of Reputation this year.

Besides old records, Swift also achieved great success with new albums such as Lover (2019), Folklore (2020), Evermore (2020) and Midnights (2022). These albums belong to Universal Music Group.

Bloomberg reported that as of 2019, Swift has earned $400 million from albums alone.

Swift is said to have earned nearly $130 million from Spotify streams in 2023. According to Variety, the singer accumulated a total of 26.1 billion streams last year. Based on an average of $0.0035 per listen, Taylor Swift would have earned a whopping total that December.

However, as Billboard points out, the singer partnered with other streaming services like Apple Music, YouTube Music, and Amazon Music, helping push that total to nearly $160 million.

Additionally, Swift earned $80 million from music royalties, Bloomberg points out. Royalties come from the use of Taylor Swift’s music by different individuals, organizations, companies… Her songs have appeared in shows such as Grey’s Anatomy, The Summer I Turned Pretty or the movies Fifty Shades Darker, The Hunger Games and a series of different advertisements and campaigns.

Taylor Swift is also a talented real estate investor. Singer Blank Space currently owns 5 houses across the United States with a total value of about 150 million USD. According to the Wall Street Journal, Swift’s first investment was a 3,240 square meter penthouse in Nashville for $1.9 million at the age of 19.

In the years that followed, the female singer earned huge sums of money by investing in real estate and then reselling it at high prices. In 2011, Swift bought a 4-bedroom house in Beverly Hills, California for $3.55 million and sold it for $4 million in 2018. In 2012, the singer paid $1.7 million for a house. Another 4 bedrooms in Beverly Hills and sold it for $2.65 million in 2018.

Advertising is an indispensable field that contributes to Taylor Swift’s wealth. With more than 280 million Instagram followers and a loyal community of fans called Swifties, Swift’s influence is huge. That’s why many companies are willing to spend large amounts of money to invite Taylor to sign an advertising contract.

The Shake It Off singer has had lucrative endorsement deals over the years with CoverGirl, Keds, AT&T, Target and Sony Electronics. The details of the value of those contracts are unknown, but a source revealed that Swift earned $26 million thanks to a long-term partnership with Coca-Cola.